Since 2010, we’ve been building a better way to understand people. T garage is a research and strategy consultancy with offices in Melbourne and Sydney, combining deep human expertise with AI-powered technology and a community of 30,000 Australians, so the best thinking is open to every brand that needs it.
We believe good research can be fast, affordable and within reach. We help brands get to better answers and make better decisions, faster, then help them act on what they learn.
We don’t just help clients understand what’s happening, we show them why and how they can shape the future. We have helped to shape the future of more than 152 brands and businesses across Australia, New Zealand, Asia and Europe.
We help identify and shape powerful insights that unlock future growth, together. Our fluid approach to research, driven through the technology we’ve built, drives real change.
Signals Australia is the only syndicated tracker connected to real transaction data. Eight dimensions of Australians’ lives, tracked every quarter, in partnership with Fonto.
InsightIQ is your single source of consumer truth. An AI model trained on your own data, so your team asks in plain language and gets answers it can defend.
Kmart and T garage have partnered on the Kmart Customer Community – an engaging platform where Kmart connects with its customers to better understand them and to be able to directly feed back into the business on a wide range of topics, in a timely manner. Using a range of research tools and new and emerging research technology, the community empowers Kmart to be able to make better decisions, grounded in the voice of the customer. In addition to this, T garage and Kmart have built a customised portal as a ‘one-stop shop’ where Kmart stakeholders can come to access reports, resources and customer updates. As well as showcasing the great work the Kmart insights team produces, it is an easy way to share research and information around the business. The portal also has the ability to give real time access to customer opinions and results as they happen via the community, and helps to further integrate insights into the business.
T garage has been an incredible partner to collaborate to deliver deeper insights into our current and potential customers and shape the final version of Adore Society. The entire process was thorough and detailed and we could feel just as much passion and excitement for the project.
The Skincare Hub has been an integral component in understanding our consumers in depth. The online research community has been running for over 6 years and has provided insights to all aspects of the marketing cycle both strategic and tactical. This blended with T garage’s market research expertise has made it a valuable asset in the development of new product propositions, packaging design & evaluation, communication testing and much more. The “always on” approach means we can maintain a consumer centric approach to all aspects of our work.
Tenille Taylor Marketing Manager Australia & New Zealand
Since the launch of our first CultureCast Report in 2022, a lot has changed. CultureCast 2024 is more than a report – it’s a compass for navigating the future.