AdNews: Defining leadership in 2025

Research Team

Jed Simpfendorfer

Overview

This month on AdNews, we explore how Australians are battling rising stress due to financial pressure, job demands, and health worries amid growing living costs and economic uncertainty.

Workplace stress has reached new highs, with many calling for flexible work arrangements and authentic leadership. Essential skills like time management, mindfulness, and genuine connection play a key role in supporting mental health and wellbeing.

For brands and leaders, the opportunity is clear: create meaningful connections by truly understanding people’s needs and providing real support.

Read the full article on AdNews.